dads

Social media time falls for second year in a row

Created 14 September 2019
  • PDF
Editor Choice
dads
Share
(0 votes, average 0 out of 5)

The time Vietnamese spent daily on social media reduced by 10 minutes in the first quarter, a decline for a second straight year.

Social media time falls for second year in a row

A recent report by U.K. based market research firm GlobalWebIndex showed that Vietnamese used social media for 143 minutes a day, the same as the global average.

It had reduced by three minutes last year after rising steadily period from 107 minutes in 2012 to 156 minutes in 2017.

In Southeast Asia, Philippines topped at 241 minutes a day, followed by Indonesia (195), Malaysia (181 minutes) and Thailand (171 minutes).

A report by another U.K. research firm, We Are Social, earlier this year said a Vietnamese spends on average six hours and 42 minutes a day on the Internet, with Facebook being the most popular social media website.

Sixty four percent of the country’s population are active mobile internet users, it added.

Social media is also a shopping channel for Vietnamese. 55 percent of Vietnamese online shoppers choose social networks over e-commerce platforms to as asking for product information via chat is easier, according to a survey released earlier this month by Ho Chi Minh City-based market research firm Q&Me.

Seventy percent of for online shopping do so on Facebook Messenger, and this rate has increased by 23 percentage points since 2016, the survey, Q&Me said in another report released January.

 

Source: VNE

Maybe You Also Interesting :

» Final train for Hanoi's second metro route arrives in Vietnam

The Nhon–Hanoi Railway Station metro line has reached an important milestone by receiving all its 10 trains from France.

» Western tourists keen to return, not keen on quarantine rules

Western tourists who have already visited Vietnam are excited that the country is reopening Phu Quoc Island, but they are also clear about wanting to enjoy a...

» Foreign tourists keen to return, not keen on quarantine rules

Foreign tourists who have already visited Vietnam are excited that the country is reopening Phu Quoc Island, but they are also clear about wanting to enjoy a...